Put your capital to work for people and planet

You want more than financial returns. You want your investment to restore ecosystems, strengthen communities, and prove that business can be ethical and regenerative.

Through JERICA’s Catalyst Projects, you can invest in regenerative tourism enterprises designed to deliver measurable social, environmental, and financial returns.

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Invest in Cécile

By 2035, 10 projects across 5 continents will prove that regenerative tourism can generate EUR 50+ million in shared community profits (each year!), create 450+ dignifying jobs, welcome 13,000+ travelers with disabilities into fully accessible holidays, and restore 250 hectares of land and sea.

You know the old investment models are broken

Tourism is one of the world’s largest industries. But it’s also one of the most extractive:

You are tired of choosing between growth and impact. You want proof that your capital can create real change without compromise.

Catalyst Projects gives you that proof. Our Cécile resorts show that profit can be shared fairly, local communities can thrive, and nature can recover — all within regenerative business models.

EXPLORE ACTIVE PROJECTS

From chasing unicorns to delivering real impact and financial returns

When you partner with us, you’re not just backing a resort.

You’re proving that impact investment in regenerative tourism can restore ecosystems, strengthen communities, and set a new standard for ethical business — one that can be replicated and scaled.

Here’s what your capital makes possible…

    • Tourism usually extracts value from local communities. We flip that model. Each Cécile shares wealth across all stakeholders.

    Example: Each resort shares 20-25% of net profit with investors, and the same again with employees and community initiatives.

  • Tourism can create jobs, but too often they are low-paid and insecure. We ensure fair wages, training, and pathways to long-term livelihoods.

    Example: Cécile Fiji alone will create 85 direct jobs with fair wages and over 425 linked roles in hospitality, primary care, transport, and local supply chains.

  • Every project is designed to give back more to nature than it takes, combining tourism with regeneration.

    Example: In Fiji, we are working with the Mataqali (Representative Chiefs) to restore ~150 hectares of reef and land, scaling to 1,200 sq km of the Kadavu archipelago.

  • Travel is still inaccessible for too many people. We design every site to be universally accessible so that everyone can enjoy restorative experiences.

    Example: Cécile Fiji is designed to welcome 4,000+ guests each year, and Cécile France will host 5,000+ guests annually. At each resort, that means over 1,500 travelers with disabilities can enjoy a restorative holiday every year.

  • We don’t just talk about impact — we measure it. Every Cécile project tracks people reached, ecosystems restored, and financial performance, with full transparency for investors and alignment with the Glasgow Declaration on Climate Action in Tourism and the United Nations Sustainable Development Goals.

    Example: By 2035, our goals are clear:

    • 10 Cécile projects across 5 continents

    • 450+ local jobs with fair wages and training

    • €50+ million shared annually with employees and local communities

    • 13,000+ travelers with disabilities welcomed each year with universal access

    • 250 hectares of land, reefs, and marine ecosystems restored and protected

This isn’t charity. It’s investing in a business designed to thrive across generations that does not compromise on conscience.

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See where your capital can create change

Each Cécile Catalyst Project is a regenerative tourism enterprise designed to prove that ethical, inclusive, and restorative systems succeed in practice as a whole rather than by the sum of its individual parts.

Your investment helps scale their impact:

  • Cécile Fiji

    Accessible eco-resort regenerating oceans, securing intergenerational agency and livelihoods for local Fijian communities. Direct positive impact on 6,800+ people per year.

  • Cécile France

    Universally designed wellness retreat embracing cultural heritage, rewilding landscapes, and developing an ethical leadership movement through leadership training while experiencing the new business model. Expected to impact 8,300+ people per year.

  • Cécile Malta

    Early-stage project integrating wellness and blue economy innovations, renewable micro-generation, and marine regeneration.

BOOK A DISCOVERY CALL

You don’t have to do this alone…

When you work with JERICA, you’ll be guided by Esteban Fernández Drovetta and his team. 

Esteban’s life has been shaped by resilience and curiosity. Born in Argentina and raised by a single mother who worked and lectured to support him and his sister, he learned early what commitment and opportunity really mean.

His career has spanned logistics, leadership, and system design. He studied Labour Relations at night while working full time at General Motors and Bank of America, moved into HR and union relationships, and later ran his own consulting firm, bridging IT systems with real-world business operations. In New Zealand, he helped design government systems to prevent modern slavery and worker exploitation, and coached school principals to strengthen leadership and deliver better outcomes for students.

What people say about Esteban is simple: he brings grounded pragmatism with a global outlook. He makes complexity actionable, connects with people at every level, and helps leaders design solutions that last. Above all, he believes in the dignity of work, the power of communities, and the responsibility we all share to create fairer systems.

His happy place? Getting lost in maps and history books, or on the dance floor — proving that curiosity and joy are as essential to leadership as courage and strategy.

Got questions? We have answers for you.

  • Tourism is one of the world’s largest industries, representing 10.3% of global GDP and connecting multiple industries from construction to gastronomy. It moves trillions of dollars every year and shapes how people, cultures, and ecosystems connect.Yet it’s also one of the most damaging: around 6.5% of global greenhouse gas emissions, produces 14% of all solid waste every year, and in many destinations, up to 70%-80% of revenue leaks away without reaching local communities. 

    At the same time, the demand for better tourism is growing fast. Travellers want regenerative, inclusive, and ethical experiences. For example, travellers with disabilities represent a USD 58 billion market that is dramatically underserved.

    And it’s not just travellers asking for change. Hosting communities want tourism that respects and protects their homes while still welcoming visitors who care. Cities like Venice, Barcelona, and Dubrovnik show what happens when overtourism overwhelms local life… and why a different model is urgently needed.

    This is why tourism matters, and why now is the moment to act. As an investor, you have the chance to help shift the world’s widest-reaching industry from extraction to regeneration, proving that business can restore ecosystems, share profits fairly, and build dignity for all.

  • Cécile resorts are designed for everyone who values ethical, regenerative travel. We welcome families, professionals, and travelers seeking restorative experiences.

    What sets us apart is our commitment to accessibility. Every Cécile is built with universal design from the ground up, not just a token accessible room. This means travelers with both visible and invisible disabilities, along with their families and carers, can enjoy their holiday without barriers.

    And this isn’t just the right thing to do: it’s smart business. The disability travel market is valued at USD 58 billion and is dramatically underserved. Cécile is uniquely positioned to meet that demand.

  • The Cécile model is designed to replicate across regions. Each project adapts to its local context — working with communities, ecosystems, and economies to design the right mix of accommodation, wellness, energy, and training initiatives.

    The core business model stays consistent, but the impact multiplies as new sites open, creating an interconnected global ecosystem of regenerative tourism.

  • Each resort operates first as a high-quality accommodation business, with additional revenue streams designed from day one. 

    These include:

    • Wellness and health services

    • Leadership and professional retreats

    • Energy micro-generation and supply

    • Local workforce training and capability development

    With conservative occupancy rates (55-70%), plus complementary revenue streams, the business model is designed to remain profitable and resilient across economic cycles.

  • Most resorts focus narrowly on profit, with add-ons like an “eco label” or a single accessible room.

    Cécile flips the model:

    • Community-led design with local and indigenous partners

    • Shared ownership and profit participation for staff and communities

    • Universal accessibility for all guests, not just a few rooms

    • Regenerative practices that restore nature instead of depleting it

    • Ethical leadership training so guests leave with more than a holiday

    Every Cécile embodies all five JERICA Principles at once.

  • The cost of establishing a Cécile resort varies by location, typically ranging from EUR 18.5M to EUR 34.8M. Most projects are financed with 60-75% debt capital, which means equity or other investment is usually sought for the remaining 25-40%.

    For investors, the ROI from the accommodation business alone is currently estimated at 1.39-1.75 over a 10-year horizon. Returns are strengthened by additional revenue streams (wellness, leadership retreats, energy micro-generation, etc.) and by the unique shared-profit model.

    Your investment follows a debt partnership approach: repayments with agreed interest are built into the operational budget, and you also participate in the net profits for the full investment term. In other words, you receive both repayment and a share of the upside.

  • Each resort’s financial model ensures:

    • 20-25% of net profit shared with investors

    • The equivalent (20-25%) shared with employees and community initiatives

    • Transparent reporting on how profits flow into local livelihoods, training, and regeneration

    This way, prosperity is built in from the start — not extracted.

  • Every Cécile project is guided by a governance or advisory board that brings the right voices to the table. JERICA Global chairs the board, which typically includes investment partners, community liaisons, and indigenous leaders.

    Once a site is operational, the board expands to include employee representatives and local social enterprises managing community projects.

    Each board’s charter is tailored to the local context but always rooted in the JERICA Principles, ensuring decisions are transparent, inclusive, and accountable.

  • We track:

    • People reached (jobs created, communities benefiting, travelers served)

    • Nature restored (hectares of land and reef protected and revived)

    • Financial outcomes (profit shared transparently)

    Reports are aligned with the Glasgow Declaration on Climate Action in Tourism and the United Nations Sustainable Development Goals, with impact dashboards provided to investors.

  • Like any investment, risks exist, from market changes and supply chain disruptions to natural disasters.

    What makes Cécile different is our ecosystem design. Each project is built to be resilient, with multiple revenue streams, strong local partnerships, and regenerative practices that protect both people and nature.

    We map risks early, agree on clear tolerance levels, and design mitigation measures into the business model itself, so challenges are anticipated, not just reacted to.

Not ready to invest yet?

If you want to support our work without committing capital, consider becoming an ethical sponsor.

Together, we can still build systems that value people and the planet.

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